Privacy statement

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At National Museums NI we take the confidentiality of personal data seriously and we are dedicated to protecting the privacy of the people who use this website.

By providing us with your personal details, you are deemed to have accepted our Privacy Statement. Please do not provide your personal details to us if you do not accept anything contained within our Privacy Statement. The Privacy Statement together with our Terms of Use govern your use of this site. Any information that you provide will be used only for those purposes set out in paragraph 2 below. If at any time you do not wish to receive any further communications from National Museums NI please send an email to info@nmni.com with 'unsubscribe' in the subject box.

We reserve the right to update this privacy statement from time to time for legal or regulatory reasons or to allow the proper operation of the site. We recommend that you regularly check this page to ensure that you are aware of the most up to date version of the statement. If you continue to use the site after the privacy statement has been amended, you will be deemed to have accepted and agreed to be bound by any new conditions contained therein.

1. Collecting personal information

You can decide what personal information you wish to provide to us. We will only collect personal information that you choose to provide. Where possible, we will enable you to select how we will use this information (for example, by choosing to opt-in or opt-out of receiving special promotional offers and/or us passing your information to affiliates).

You may choose to provide us with personal information if, for example, you: contact us with an enquiry; register on the site, fill out a survey or other form with your personal information included; request us to provide you with information; enter a competition; post information to public areas of the site or participate in a promotion.

You have the opportunity to choose not to opt-in to receive communications from us at any point where we request information about you.

By providing any personal information to us, you are deemed to have consented to the transfer of such personal information to, and the collection and processing of such information in other countries or territories. Any such transfer and processing by us will be in accordance with this privacy policy.

Third parties (including but not limited to software providers, advertisers and ad placement agencies) may also use tracking technologies by or through the site. We do not accept any responsibility or liability for any tracking, data collection or other activities of such third parties.

2. Our use of personal information

Any information that you provide to us can/will be used for the following purposes:

Marketing purposes. We may use information for internal marketing analysis, for example, to assess trends amongst our consumers or to measure the amount of traffic to our websites. We may also use your personal information in order to communicate with you about our products and services and those of our subsidiaries, affiliates parent companies and any of their related businesses. However, you will be able to opt out of these communications. We may also share any non-personal information which you have provided with others, such as advertisers, in an anonymous form so that the information will not contain any details which are personally identifiable to you.

Transactional purposes. We may use your personal information in order to respond to your queries and requests and to manage transactions such as credit card payments for any goods that you order from us or any of our agents, or for the fulfilment of such transactions (e.g. delivery). The personal information you provide may be used by an authorised vendor to fulfil that order.

Third party offers. We may arrange for carefully selected organisations to send you marketing and promotional information that may be of interest to you. In such circumstances your personal information may be disclosed to these organisations who will agree to be bound by the terms of this privacy statement. We will obtain your permission before any such communications are sent to you.

Public (or Interactive) Areas of the Site. Information that you post on or through the public areas of the site (e.g., ratings, comments, chat rooms, bulletin boards and discussion groups) are generally accessible to, and may be collected and used by others and may result in unsolicited messages or other contact from others. Users of the site are encouraged to exercise caution when providing personal information about themselves in public areas of this site.

Sale and Transfer. In the event of a sale, merger, consolidation, change in control, transfer of substantial assets, reorganisation or liquidation, we may transfer, sell, or assign to third parties information concerning your relationship with us, including without limitation, personally identifiable information that you provide and other information concerning your relationship with us.

Administration and Data Management. We may transfer your personal information to third parties under confidentiality obligations when the performance of any service in relation to the activities above is sub-contracted (e.g. the administration of a marketing campaign).

Legal purposes. We may disclose your personal information if permitted or required to do so by law or where we believe such action is necessary in order to protect or defend our interests or the interests of our customers or users of our site. 

Links. This site may contain links or references to other Websites outside of our control. Please be aware that we have no control over these sites and our privacy statement does not apply to these sites. We are not responsible for content on any Third Party site and would encourage you to read the privacy statements and terms and conditions of linked or referenced sites that you choose to enter.

3. Use of cookies

In common with many websites, we use "cookies" to help us gather the following information from visitors to nmni.com for example:

  • the IP address from which you access the site
  • the type of browser and operating system used to access the site
  • the date and time of your access to the site
  • the pages you visit
  • the internet address of the website from which you accessed the site

A cookie is a small data file that our server sends to your browser when you visit the site. The use of cookies helps us to assist your use of certain aspects of the site. You can delete cookies at any time or you can set your browser to reject or disable cookies. If you do disable cookies some functions on the site may not work correctly.

We use information from cookies, for example, to learn about the number of visitors to our site and the type of technology that our visitors use. Cookies help us to monitor what sort of content is popular and to assess visitors browsing habits. When a user revisits the site, we may recognise the user by the cookie and customise the user's experience accordingly. We can use this information to continually improve the content and usability of the site.

We may compile and report to third parties (such as advertisers) aggregate statistics about our users in terms of numbers, traffic patterns and related site information.

We do not connect the information collected through cookies with other information that is personally identifiable, unless required or permitted to do so by law or to enforce the Terms & Conditions.

4. How we protect your information

We take security seriously and we take precautions to keep your personal information secure. We have put in place appropriate physical, electronic and managerial procedures to safeguard the information we collect. However, due to the open communication nature of the Internet, National Museums NI cannot guarantee that communications between you and nmni.com, or information stored on nmni.com servers, will be free from unauthorised access by third parties.

5. Your details and contacting us

You can check what personal information we hold about you, update your information, ask us to remove your information, correct any inaccuracies in such personal information or ask us questions about our Privacy Statement, by contacting us at info@nmni.com.  We will make every effort to respond to your request in a timely manner.